Brand & Marketing Director / Club Prive İş İlanı
İşveren Hakkında
- Rıxos Hotels
- Antalya(Muratpaşa)
- Turizm
GENEL NİTELİKLER
We are looking for a team player who is going to be placed as "BRAND & MARKETING DIRECTOR / CLUB PRIVE" for Rixos Hotels. The position will be located in our International Tourism Sector section of Marketing Department CHQ Office in Antalya.
- Site (s) Marketing & Brand Management
- Needs detection w/stake holders
- Key Accounts Relationship Management
- Detecting, Creating, Determining content assets
- Collecting & Fulfilling and Organizing stake holders needs and related traffic management.
- Unification of creative and content needs & solutions.
- Agency day2day management of supervision of
- Creative Agencies day2day communication
- Support brand events, conferences, and meetings.
- Develops and drives marketing programs reflective of brand strategy.
- Plans, manages and executes the department’s content strategy including social media, video production, website and public relations.
- Act as “Brand Bodyguard”
- Planning & Supervising of own media with context suppliers and application teams
- Liaise with all parties to guarantee adequate planning, execution and monitoring of marketing activities
- Provide recommendations for future strategic initiatives through competitive analysis
- Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends, Youtube Studio, Facebook Analytics, Riva IQ, Data Studio)
- Identify, evaluate, create and develop tourism opportunities such as co-marketing, cross promotion, brand integration and consumer experiences.
- Identify audience insights, increase market share across key audiences to drive visits and maximize opportunity for repeat visits through effective guest experience, annual pass sales, campaigns, upsells, add-ons and product development.
- Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
- Build strategic relationships and partner with key industry players, agencies, tour operators and vendors
- Oversee and prepare marketing material, from website banners to hard copy brochures and case studies
- Develop marketing actions & projects, including company websites and social media
- Analyze data to determine campaign efficiency management team
- Analyzing booking patterns and market trends
- University graduate,
- Fluent in English & Turkish, Russian (advantage)
- At least 5 years of experience in sales & marketing,
- Excellent communication skills and ability to work in a team environment,
- Strong digital marketing & e-commerce skills,
- Experience with OTA ( Booking, Expedia & trip advisor)
- Skills in budget management,
- Skills in project management, coordination, marketing & brand communication,
- Ability to multi-task effectively,
- Skills in on site & UX operations,
- Computer skills in MS Word, Excel PowerPoint, Keynotes and Photoshop (preferably)
- Strong knowledge of revenues & analysis,
