Digital Product & Mkt Senior Specialist İş İlanı

İşveren Hakkında

QUALIFICATIONS AND JOB DESCRIPTION

  • Grow active digital users base on segmented level and increase digital user interactions
  • Create smooth, convergent and high performing login experience
  • Manage and improve homepage and menu experience
  • Improve the algorithm ,experience and capability of Stories while ensuring content operations are done on time and in a correct way.
  • Defining cross selling and omni channel strategies and finalizing them by inserting them in the customer journey of the target customer, in order to reach the acquisition targets of new customers necessary to achieve the product sales;
  • Developing and executing the product and plaftorm enhancement programs, following up on the roadmap;
  • Following up KPIs regarding the products and align with the budget;
  • Developing innovative methods and business models in order to maintain a sustainable growth plan;
  • Leading product vision, go-to-market strategy and design discussions
  • Conduct VOC, market sizing and competitive Analysis
  • Measuring ROI and KPIs
  • Tracking SEO and Google Analytics data and make complex Analysis
  • Monitoring and evaluating online media campaigns

· We are looking for you if you have

  • Having a bachelor degree;
  • Having at least 6-8 years experience in digital product management, channel management,designing / building digital products and launching them to market.
  • Excellent communication skills (both verbal and written in English) with proven ability to convey complex messages clearly and with conviction to different stakeholders
  • Result-oriented with strong planning and organizational skills
  • Strong level of independence and efficiency; an entrepreneurial mindset,
  • Understanding and experience in strategic thinking frameworks and strategy formation.
  • Highly analytical skillset with an aptitude for figures and data-driven argumentation
  • Excellent knowledge of Excel and database work, with experience in SQL, is a plus.And the willingness to develop those further.
  • Experience in Retail/FMCG/E-commerce is a plus.
  • Performance marketing background. Hands-on experience with SEO, Google Analytics and CRM software