GENEL NİTELİKLER
We are looking for a team player who is going to be placed as "MARKETING DIRECTOR". The position is located in our International Tourism Sector section of Marketing Department The Rixos Premium Belek.
- Plan and execute a marketing strategy
- Analyze brand positioning & insights
- Monitor market trends, & research markets
- Oversee the implementation of the marketing strategy
- Develop and execute key strategies to target and retarget guests for room sales.
- Develop a brand strategy
- Set and administer an annual marketing budget
- Create and manage a calendar of events such as activities, concerts, festivals and thought leadership contributions
- Guide the daytoday activities of the marketing team and marketing manager
- Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary
- Provide tools and materials to enable the sales team to function effectively
- Manage and refine the organization’s social media presence
- Manage and measure marketing campaign costs and performances
- Report on the effectiveness of marketing campaigns using predetermined KPIs
- Utilize data for marketing campaigns, interrogating the organization’s databases and external data
- Conduct guest comments insights and research studies
- Negotiate with agencies and secure agreements on the production of promotional materials
- Degree in relevant study preferably marketing or communications
- Brand building & development experience
- Passionate & data driven
- Handson approach
- Strong leadership skills & ability to articulate
- English proficiency & language skills are essential