Product Manager İş İlanı

GENEL NİTELİKLER

We do so via:

• Access – Providing high quality trusted medicines regardless of geography or circumstance;

• Leadership – Advancing sustainable operations and innovative solutions to improve patient health; and

• Partnership – Leveraging our collective expertise to connect people to products and services.

Every day, we rise to the challenge to make a difference and here’s how the Marketing Manager role will make an impact:

Role Description

Own brand strategy for market. Define and Drive Country Specific TA and Brand Strategy drive product growth and lifecycle management, forecast revenue and OPEX of assigned brands, ensuring the realization of revenue and profitability targets in country. The position owner will be expected to collaborate with other functions to ensure strong alignment. She/he will be accountable for business plan development and execution, day-to-day operations and business results in related products.

The position works continuously with strategy, development, changes, and process improvements. Independence and initiative are fundamental when prioritizing, planning for and performing tasks.

Responsibilities

Strategy Execution to Maximize Revenues

Lead the development of Country Brand Plan

Drive execution of brand strategy in country and lead implementation

Meet/exceed local revenue targets

Leadership

Lead in-country cross functional team and work in collaboration with regional& global cross functional teams in order to coordinate the activities of members of these teams as appropriate to achieve brand objectives

Financial Planning

Accountable for the planning, spending & controlling of budgets agreed for own areas of responsibility & developing regular forecast updates to aid financial planning

Oversee sales and forecasting, provide country input into overall BU forecasts

Customer Engagement & Insight

Coordinate with customer facing medical, local customer marketing and locale-marketing colleagues for customer/digital activities/programs to ensure strong external stakeholder & customer engagement

Ensure that customer and patient insights as well as market issues are well understood and processed into the business plans

Capabilities

Strategy Execution to Maximize Revenues

Action oriented to drive plan implementation

Comprehensive business acumen & marketing experience

Thorough understanding of revenue drivers for the brand in local country

Accountability, leadership

Accountability by all means – across region, FF, Pfizer marketing community.

Cross-functional leadership and collaboration

Strong communication and influencing skills

Role modelling, visibility, upholding values, adhering to standards

Financial Planning

Ability to analyze data, interpret and communicate clear, actionable recommendations

Critical thinker

Challenges status quo, looks beyond

Meet Commitments to Patients, Customers & Stakeholders

Broad expertise across local customers /stakeholders

Ability to facilitate stakeholder & customer commitments and act on customer insights

Ability to synthesize & communicate local customer insights for strategy planning

Innovation leadership

Willingness to take appropriate calculated risks

Qualifications

•Minimum 6 months MT experience in current position and/or product portfolio. 1 year experience is preferred.

•Expect candidates to demonstrate these commercial /management competencies:

•Marketing, Customer and Competitor Insight

•Marketing Execution

•Strategic and Operational Business/Marketing Planning

•Data analysis, interpretation and communications

•Performance and Program Metrics

•Exceptional interpersonal skills

•Track record of working collaboratively with others across functions

•Exceptional prioritization –among/across brands, resource-constrained context

•Willingness to travel as required

•Proficiency in the local language (Turkish) as well as English proficiency