Senior Brand Manager İş İlanı

QUALIFICATIONS AND JOB DESCRIPTION

We're looking for a "Brand Manager"

As a Brand Manager, you will have a strong understanding of consumer, consumer marketing, brand planning and will be responsible for developing brand strategy.

• University degree,
• At least 6 years of working experience in marketing, preferably in FMCG,
• Good understanding of marketing and business functions with a strong focus on strategic thinking and business,
• Experience in managing a diverse team,
• Managing multiple priorities and strong project management skills,
• Strong communication and coordination skills, detail-oriented and time management skills,
• Ability to work in a team, strong leadership and motivation,
  

• Responsible for marketing mix for assigned brand,
• Plan and execute the implementation of integrated marketing campaigns within assigned budget and timeline, including adv., media, digital, PR and consumer campaign,
• Use product, brand and organisational capability analysis to improve strategic decisions about the brand,
• Develop and execute an operational brand plan to meet brand objectives and customer requirements,
• Provide help and coaching to the sales team about promotion materials/presentations to the highest professional standards and for achieve sales targets,
• For each campaign, identificate of KPIs and performance against those specific KPIs/benchmarks,
• Responsible for all innovations process, close coordination of product innovation and launch activities with internal departments and external parties,
• Control and manage brand budgets to ensure compliance to company objectives and optimize spends for effective utilization of the investments.