Senior Performance Marketing Specialist İş İlanı
İşveren Hakkında
QUALIFICATIONS AND JOB DESCRIPTION
We make things happen in the most impactful and effective manner. If you are always eager to initiate new ideas, hungry to contribute more, derive satisfaction from team wins rather than individual ones, and value integrity, you will fit perfectly into the Cleopatra Ink team!
Job Description
Develop and execute performance marketing campaigns in Turkey, USA and Europe to drive new user acquisition profitably.
Build, execute and optimize effective cross-channel digital campaigns to achieve business objectives and improve user experience.
Executes day-to-day paid media for various ad platforms such as Facebook, Instagram, Google ads; conducts & optimizes in-depth ad grouping, conversion optimization from the ads and audience targeting.
Identify trends and insights, and optimize spend and performance based on the insights.
Continuously run marketing experiments including baseline, creative, content, and frequency testing to improve key performance metrics.
Actively monitor industry & market trends and develop new acquisition ideas/strategies.
Collaborate with multiple internal teams and departments in order to achieve business objectives.
Requirements
Bachelor's degree (or higher) in marketing-related fields.
4-5 years of direct, hands-on experience in regional performance marketing, working in consumer tech/ecommerce companies is preferable.
Proven experience in using both Facebook Ads, Google Ads, Google Campaign Manager, Google Analytics, and other platforms.
Deep understanding of performance marketing metrics and reporting standards and a track record of proven business results through A/B and Multivariate Testing techniques, and metrics for ROI analysis.
Strong appreciation of the marketing funnel, and the relationship with specific tactics.
A problem solver at heart, interested in working in a fast-paced environment, with excellent troubleshooting and QA skills.
Up-to-date with the latest trends and best practices.
Strong attention to details.
Agency experience is a plus.
Based in Istanbul and good/excellent knowledge of a second language (English or Spanish) is considered an advantage.
We are an equal opportunity employer and do not discriminate based on gender, race, age, religion, disability, or other local protected class.
We are committed to cultivating an inclusive environment for all employees, and we welcome the diversity that you will bring!
If you are looking for a rapid-growth environment and great teams to work with, you should apply now!.
Who We Are ?
Cleopatra Ink has opened more than 60 studios worldwide until now, in
2022 we are going to open more studios all around the world! Increasing the momentum of success it achieved with the first studio which was established in Alanya in 2014. Today we have become the leading brand of the sector with the strength, we get from the interest of all tattoo & piercing lovers and our franchise system implemented for the first time in the world! Cleopatra Ink now become an exemplary brand of the industry with unique style, international quality and award-winning artists.
Besides, according to the data of Orbis company from the USA, one of the world’s leading research centers, our company also went down in history as the only tattoo studio among the “5 companies that will affect the next 10 years of tattoo art in the world.”
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