QUALIFICATIONS AND JOB DESCRIPTION
DOGAN OPTIK TURKEY IS LOOKING FOR HIS/HER TRADE MARKETING SPECIALIST
QUALIFICATIONS
- Bachelor degree in Business Administration or Marketing related departments,
- At least 5 years of experience in trade and operational marketing with focus on distributor/dealer management,
- Visual merchandising/presentation experience with a leading specialty retailer or brand
- Result oriented with strong organizational and planning skills,
- Cross functional and team working skills
- Good skills at problem analysing and creating problem solution,
- Eager to learn, determined, achievement and result oriented personality with high energy level
- Extraordinary attention to detail.
- Strong knowledge of Microsoft Office Programs (Word, Excel, PowerPoint),
- Excellent verbal and written skills in English,
- Having no restriction of travel,
- No military obligation for male candidates,
- Located in Istanbul Europe side .
JOB DESCRIPTION
- Plan and execute new product launches and key channel marketing activities for b2b customers.
- Track post performance and contribute to strategy,
- Conduct yearly promotion planning and production process align with companys’ strategy and report the efficiency of the projects,
- Follow all distribution process of trade marketing materials&investments,
- Create action plans and tactics, to ensure that they are implemented in the field and report in order to reach the targets of the category under it’s responsibility,
- Determine the strategy of sales activities and campaigns. Implement and monitor the results monitor,
- Being responsible for the dealers Campaign Communication Guideline preparation,
- Ensure to set up strong relationship across Sales, Marketing, Finance, Production and Purchasing departments as well as external third parties, agencies regarding field sales, needs and marketing initiatives,
- Manage loyalty programs of the brands and analyze the efficiency of the reward program in detail,
- Implementing global visual merchandising strategy and ensuring the strategy is in line with the displays and merchandising materials
- Setting the brand’s visual merchandising standards
- Working with agencies in developing stands and displays for placement needs of the brand in multiple channels.
- Developing all POP materials
- Monitoring costs and working with budget.
- Preparing orders for new stand requests. Follows the execution for approved projects