Arama Motoru Optimizasyonu (Seo) Uzmanı İş İlanı

GENEL NİTELİKLER

At KO, we work every day to create language products that boostquality of life for people.

Our team moves extremely fast, solving unusual and challenging problems and acts user-oriented while designing anything new. We love to work in a smart, hands-on way, and we care about having a solid foundation in math, data structures, algorithms and software design. we also possess keen judgement in selecting technologies and building the right solution for the interesting challenges we get to tackle in our business.

• Assist in the formulation of strategies to build a lasting digital connection with consumers
  
• Plan and monitor the ongoing company presence on social media (Linkedin, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization, backlink strategies etc.)
• Be actively involved in ASO efforts
• A/B & multivariate testing
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors

Requirements

• Good understanding of digital marketing concepts and best practices
• Knowledge of B2C/B2B social media, Google Adwords and email campaigns and SEO/SEM
• Good knowledge of web analytics tools (e.g. Google Analytics, WebTrends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills

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