Customer Communication Senior Specialist İş İlanı
İşveren Hakkında
QUALIFICATIONS AND JOB DESCRIPTION
World of added values – DeFacto!
A Happiness Manager and a team which care about, solely work for your happiness… In other words +1 happiness!
A healthy life with a permanent sports trainer, fitness center and a quality life consultant… In other words +1 health!
If you fulfill the qualifications and basic functions, then come and Join DeFacto, come and bring +1 value to your life as well as ours and let’s Sprint to Future together!
Qualifications:
- Bachelor’s degree from related departments,
- Minimum 4 years of experience in related field,
- Team-player,
- Multitasking and result oriented,
- Having problem solving, analytical thinking and research skills,
- Strong organization, planning and follow up skills,
- Good command of Ms Office,
Responsibilities:
- To monitor and manage the communication activities of channels such as Merchandising, Online, PR, Digital Marketing, as part of the Loyalty Program, together with the relevant teams
- Determining, submitting and managing the Digital Performance Marketing strategy (including SEM, SEO, Google Analytics, conversion rate optimization, A / B test, personalization, retargeting, affiliate, email / SMS) specific to the Loyalty Program with the relevant teams,
- Evaluating the campaign plans and communication strategies made with the CRM teams within the scope of the Loyalty Program and managing the communication,
- Establishing and controlling the communication of new member acquisition, retention, segment, ad-hoc campaign plans, strengthening the content, developing and managing methods that will enable the customer to react to the communication,
- Creating a communication calendar specific to the Loyalty Program, taking and following actions with the marketing calendar, creating and adapting the planned campaigns in all channels online and offline,
- Take part in determining the loyalty program marketing / communication strategies in line with brand identity and values,
- To make loyalty program promotion plans with the relevant teams in online and offline channels, to ensure that the website / Mobile Application is prepared in a way to give the loyalty program message,
- Ensuring the creation of interesting visuals and content for use in Online and Offline channels specific to the Loyalty Program,
- Creating and managing communication strategies for conducting market and customer research within the scope of Loyalty Program,
