Digital Marketing and Communications Specialist İş İlanı
İşveren Hakkında
QUALIFICATIONS AND JOB DESCRIPTION
Strong focus on the efficient generation of qualified sales leads via digital channels.
Responsible for keeping the website up to date, with correct contact information, language translation and localized campaigns and messaging
Managing and improving organic search engine performance and goal-setting based on click-through rates, traffic, and conversions
Tracking and reporting all digital activities with key performance indicators.
Develop and coordinate content for website, articles, videos, email campaigns, webinars, virtual events and social media
Manage high quality video shootings and post production process
Adopt and implement new digital global projects and best practices locally,
To use the marketing automation system (Marketo) to create a lead, to take an active role in the integration of CRM and marketing automation in the upcoming process; managing campaigns through these systems and making them efficient, creating personalised marketing campaign via marketing automation,
Focus on increase the customer experience journey
Create and launch communication campaigns on new products,
Be responsible for building the yearly communication plan and executing it according to a yearly budget in-line with business lines and common functions,
Ensure local and global implementation of the communication campaigns and follow up results,
Create and implement digital marketing plan, social media marketing plan
Organize customer events and dealer’s meeting,prepare local marketing printed and promotional materials,
C4C webleads follow up and support,
Manage joint projects with Human Resources department linked to Employer Branding and EVP, Drive customer satisfaction surveys (NPS),
Execute the all processes of Partner Magazine and publish on time
What we expect of you?
- University degree,
- Minimum 2 years of professional experience in digital marketing and communications or equivalent,
- Research and follow up trends in digital world,
- Having knowledge on digital advertising tools as like SEO and Google Ads,
- Good knowledge Adobe Suite, MS Office and Powerpoint,
- Good knowledge of the English language (both written and spoken),
- Experience in digital marketing and inbound marketing,
- Excellent presentation and communication skills,
- Planning and organizational skills,
- Customer-oriented and result-driven,
- Creative and open to new ideas,
- Military service completed for male candidates.
What you can expect from us?
We’re TOPFLIGHT people. By this we mean people with passion and commitment who are collaborative,open minded,resourceful,entrepreneurial and create lasting results
We respect the diversity and inclusion of our employees and we provide an equal opportunity to all qualified applicants
- Keep commitment to customer
- Strong interpersonal and communication skill, good teamwork spirit, self-motive, goal-oriented and energetic.
- High ability to work in teams
- Analytical approach to problem solving capability, ownership, never give-up attitude
- Ability to plan & prioritize own work efficiently and work under pressure
