Digital Marketing Senior Specialist İş İlanları

QUALIFICATIONS AND JOB DESCRIPTION

Digital Marketing Senior Manager: Start from 3 years experience:
Clinicexpert is one of the biggest clinics in Turkey that offers Hair Transplant and Aesthetic surgeries operations. Our belief is to offer very high quality services with very competitive costs by qualified medical team, a developped hospital, and most recent Technologies that guarantee best results for all our patients.
We have 12 years of experience in our field and ranked among the best and most successful clinics in Turkey.
We are looking for an exceptional Digital Marketing Manager to help drive subscription growth through a series of strategic & creative online campaigns across a variety of channels to increase customer lifetime value and reduce churn.
We are looking for someone who is a full stack marketer, and has experience of growing digital acquisitions.
Job disruption:
-You will drive digital acquisition growth and revenue across all our marketing and online channels, building on our existing subscription database and long-term profitability.
-You will segment target audiences and utilise your extensive digital marketing experience to devise relevant full funnel planning to drive awareness, engagement utilising content, registration and ultimately conversion.
-You will work on everything from experimenting with new channels and tactics, running A/B split tests, reporting on key metrics as well as identifying successful campaigns quickly and effectively allowing us to rapidly scale on our success.
-Managing online channels from planning, implementation, and optimisation such as Social Media, Google ADS, Google analytics,SEO, Display, retargeting and PPC
-Relentlessly optimizing spend and driving maximum efficiency of paid marketing budget, capturing key learnings that enable us to improve the performance of future campaigns.
-Work closely with colleagues across other areas of the reader funnel and acquisition channels especially in the area of content promotion to bring new prospects into our ecosystem and engage them with our journalism.
-You will help produce and manage our online retention & loyalty campaigns.
-You will continuously look to innovate and improve our online marketing strategies, suggesting better methods for acquisition and retention.
-Use marketing intelligence, customer insight & analysis to understand your audiences and effectiveness of your campaigns.
-Understand and report against programme KPIs, forecast, track, analyse and report on activity.
-Continuously drive brand engagement, customer satisfaction and lifetime value.
Essential criteria:
-At least 3 years’ experience within digital marketing, ideally within publishing/media/subscriptions
-Fluent in English and medium level of Turkish (Arabic. Frensh or any other language its optional )
-Good analytical and quantitative skills; experience using data
-Brilliant communicator, able to pitch ideas and deliver clear insights to colleagues at all levels.
-Able to manage multiple projects simultaneously.
Creative and enthusiastic self- starter who has a good eye for detail and is used to/comfortable working in a fast-paced environment.

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