Digital Marketing Specialist İş İlanı
İşveren Hakkında
QUALIFICATIONS AND JOB DESCRIPTION
Obilet.com, founded by two young entrepreneurs in 2012, is an end-to-end ticketing platform listing hundreds of bus operators and airlines. Obilet.com serves its users on a full-service model with direct booking and 7/24 customer service. Obilet.com also provides bus operators with a best-in-class Ticket Management System (TMS) as a SaaS.
Obilet.com is the indisputable market leader in Turkey both in B2B and B2C segments with 300+ bus firms using the Obilet’s SaaS, 15 million visitors per month, and 5 million app downloads.
One of the world’s top-10 platforms for online bus and flight tickets, obilet.com saw remarkable growth in the pre-Covid-19 2016-2019 period, boasting a compound annual growth rate (CAGR) of 77% in USD terms. Obilet has been listed as one of the fastest-growing technology companies in EMEA by Deloitte in 2017 and 2019.
In 2021, Obilet further strengthened its market-leader position by acquiring Biletall, its chief B2C and B2B competitor, which since the 2000s had played a pioneering role in the digitalization of Turkey’s travel industry. Obilet has raised a total of USD 20 million investment as of 2021 and has full support from its investors, including Earlybird Venture Capital and EBRD.
If you want to join our team as a part of our ongoing success story, apply now!
Main responsibilities will include:
- Create, manage and analyze Google Ads & Facebook campaigns
- Perform A/B tests such as landing page, audience, bidding and creative on different networks
- Focus on App install and re-engagement campaigns
- Research and analyze competitors, industry trends, and markets
- Tracking campaign performance daily, weekly and monthly
- Reporting and analyzing online marketing investments via google analytics custom report and google ads reports and other format reports
- KPI optimization of search, display, app and video campaigns
- Create google ads campaigns and using bulk editing tools to make multiple changes on Google Ads Editor
If You Have;
- Bachelor’s or Master’s Degree from a reputable university preferably in Engineering, Statistics, and other related departments
- Minimum 1 years of hands-on experience in performance marketing channels (Google Ads, Criteo, Facebook Business Manager etc.)
- Advanced knowledge of Google Ads is critical
- Strong analytical capabilities and excellent knowledge of Google Sheets & Microsoft Office Programs
- Fluency in English both written and oral
- Problem solver and proactive thinker with decision-making ability
Nice to Have
- Experience with App marketing
- SEO knowledge
- Firebase, Adjust knowledge
What we provide
- Competitive salary and perks
- Best-in-class teammates
- A culture of continuous development
- No dress code
- Flexible working hours
- Free Snacks&Drinks
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