Duties and Responsibilities
Works with the General Manager to develop the hotel sales strategy and ensure implementation that will market share performance and profits.
Provides strategic direction as it relates to channel management and sales distribution of all market segments in accordance to Hilton brand guidelines.
Effectively communicates strategies to the sales organization.
Determines sales strategies and leads efforts to coordinate strategies between regional sales offices, marketing communications teams and property leadership.
Develops room strategy by segment and works with sales, marketing and brand teams on determining the correct selling strategy for each segment and tracks efforts on a monthly basis.
Direct Sales team and ensure they meet the targets set in the annual marketing plan;
Attend all major local and overseas trade shows, hotel and tourist association meetings to identify market opportunities for the hotel;
Plan and where appropriate, execute sales trips to key existing market areas and identify new potential market areas
Coaches Sales and Marketing colleagues on hotel’s commercial strategies.
Proactively analyzes and communicates business trends
Evaluates effectiveness of property participation in all sales channels and determines proper spent deployment in these segments and channels.
Requirements
Strong leadership skills.
Strong strategic, analytical and forecasting skills.
Able to develop objectives and make strategic decisions and recommendations based on facts, market trends and experience/knowledge.
Able to develop and mentor Sales Team.
Effectively develop, implement, monitor and control sales strategies.
Effective time management, communication and presentation skills.
Ability to present ideas in a well-organized manner.
Creative problem solving skills.
Understands the hotels’ business mix needs and the “brand”.
High energy level, self-motivated, articulate and presentable.
Enjoys working in a team environment