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QUALIFICATIONS AND JOB DESCRIPTION
SANTEFOR® started its journey of success in the health sector with its strong industry experience, new generation of products and human-oriented, nature-friendly values. We are currently looking for a Brand Manager who will define vision & strategies and execute actions for our brands.
Santefor® Healthcare
- Our ecological systems of work are indispensable.
- We work to make our teammates’ dreams real.
- We arrange overtime not with hours, but according to our lives.
- We believe in work-life balance: We have profound respect for private life and pursuits.
- We care and support our teammates’ personal development.
- We dress comfortable, different than typical dress codes.
- We create products and services for a natural, healthy and long life.
Key Responsibilities
- Manage launch of products, categories, or brands and ATL/BTL activities
- Develop strategies and prepare brand plans according to consumer/customer insights, execute activities in line with these strategies, achieve KPIs and monitor results
- Plan, monitor, execute and evaluate HCP communication and DTC media strategies and activities, promotional activities (BTL and/or ATL), trade promotions, packaging etc. in accordance with related Ministry regulations
- Plan and manage annual brand budgets
- Track and analyze brand performance
- Manage 3rd party relations and agency communications
- Organize events, meetings and show strong presence in related congresses
- Lead product trainings for the sales team
- Maintain close contact with BD, R&D and sales to sense business conditions and trends
- Develop and implement business development plans and monitor progress of specific projects
- Create advocacy via Advisory Board and KOL management; pay visits to the target audience and develop projects
Ideal Candidate
- University degree, MBA is preferable.
- 3+ years of experience in brand management
- OTC and HCP knowledge, launch experience, digital and traditional media experience, FMCG, retail and e-commerce experiences are all assets.
- Excellent command of English
- Consumer-focused mindset, results-oriented attitude, and creative thinker
- Leadership with a team player attitude
- Strategic thinking, analytical, and problem-solving skills
- Effective communication and presentation skills
- Financial and budgeting skills
- Curious and lifelong learner
- Nature enthusiast
- Hobbies and interests outside of work
If you say, "That's me!", we are waiting to meet you…
