QUALIFICATIONS AND JOB DESCRIPTION
The Team Online Offers & CDM is responsible for the 1:1 Digital Marketing for customers in After-Sales.
As a Marketing Specialist Online Offers you are the digital expert on behalf of headquarters (HQ) in Stuttgart. You will create and customize marketing templates for customer service for connect and non-connect clients based on existing mockups for markets and regions and you will test them in UX tests. In addition, as a crative personality you will contribute to the further development of the marketing assets.
This is how we create „state-of-the-art“ customer-centric marketing templates based on the needs of the market.
You will be responsible for:
- The creation of creative designs as mockups for use cases in customer service
- Development and implementation of operational test concepts for UX tests
- Creation of HTML templates based on a modular HTML tool
- Creation of a sales catalogue for marketing assets
- Allocation of assets for OneMind/Symphony or other Tools and preparation of presentations
- Coordination of the needed marketing assets close to the team Marcom HQ
Qualifications:
- Business administration degree focused on marketing or comparable
- Several years of professional experience in marketing. Idealy at an agency
- In-depth expertise in HTML and copywriting
- Well founded knowledge of retail and e-commerce including a strong customer orientation preferably from the automotive industry
- Creativity, independence and strong customer orientation
- Business fluent english. Other foreign languages are desirable