Senior Digital Performance Marketing Specialist İş İlanı
İşveren Hakkında
QUALIFICATIONS AND JOB DESCRIPTION
This position will manage the SEO processes of Karaca and other brands. At the same time, it will provide the necessary support and business follow-up in all technical processes required for digital marketing.(Turkey)
RESPONSIBILITIES
- Drive Karaca’s and other brands SEO strategy, increase high-quality organic traffic in partnership with our SEO agency.
- Research SEO keywords to be used on our websites, optimize content on website pages
- Monitor daily SEO performance metrics to understand if SEO strategy is working seamlessly
- Develop and implement link building strategy
- Follow search engine algorithms and updates
- Manage technical tasks of digital marketing team and make sure that the task is completed on given date by responsible teams such as software teams, agencies etc.
- Provide reporting support to the team on some ad-hoc and periodic topics
QUALIFICATIONS
- Graduated from related departments of universities such as marketing, statistics, engineering etc.
- Good knowledge of task Management tools, such as Jira / Trello / Monday etc.
- At least 2 years of technical SEO experience is a must
- Experienced with tools like Semrush, Ahrefs, Moz, Deepcrawl, Screaming Frog etc.
- Good command of Google Analytics, and familiar with Google Tag Manager
- Good command of MS Excel formulas and reporting tools such as supermetrics, datastudio etc.
- Basic knowledge of Paid channels such as Google Ads, Facebook Ads
- Basic knowledge of WordPress, HTML and CSS
- Fluent level of English in speaking, writing and listening
- Being good in human relations and self-motivated
