GENEL NİTELİKLER
We are looking for a Brand Marketing Executive is responsible for mananing our Under Armour's brand marketing business at Doğuş Hospitality & Retail.
- Bachelor's degree in a relevant field
- Minimum 4 years job experience in brand marketing
- Excellent command of spoken and written English
- Proven experience as marketing executive or similar role
- Thorough knowledge of strategic planning principles and marketing best practices
- Familiarity with social media and web analytics (e.g. WebTrends)
- Excellent communication and people skills
- A confident communicator and presenter
- Excellent verbal and written communication skills
- Have a full understanding of media needs and media relationships
- Be proactive, reliable, responsible and accurate with an attention to detail
- Tactical understanding of all primary social media platforms
- Ability to work in high-stress environments, often for long hours
- Self motivated with a positive and professional approach to management
- Strong organizational and time-management abilities
- Creativity and commercial awareness
DESCRIPTION
- Execute the brand campaigns, Implement the brand communication plans
- To develop, establish and maintain brand marketing strategies to meet organizational objectives
- Coordinate all PR activities
- Developing a media relations strategy, seeking high-level placements in print, broadcast, and online media
- Develop creative materials, templates, and collaterals
- Manage retail-focused in-store solutions that support brand and category direction
- Manage and coordinate all brand marketing, advertising and promotional staff and activities
- Strengthen brands presentation across Retail and bring product stories to life from the shelf out
- Agency Management; Manages ATL, Digital, Media and BTL agencies.