GENEL NİTELİKLER
Flymedi is a medical tourism marketplace where people can find and compare clinics all around the world, check patient reviews, and book online.
Every year millions go abroad for high-quality- affordable healthcare services. At Flymedi, we provide easy access to global secure, affordable, and high-quality healthcare by giving the opportunity to explore medical tour packages that include treatment accommodation-transfer.
Head of Marketing
This is a 100 % remote (home office) job opportunity for a pure DIGITAL BUSINESS
Job Description:
- Building and overseeing the company’s digital marketing strategy, road map and tools (new user acquisition, paid search, paid ads, retargeting etc.)
- Designing lead generation and growth focused campaigns and strategies
- Setting KPIs to use digital marketing as an effective way of lead generation and growth in revenue generation and brand awareness
- Using social media channels in a cost effectively and ROI based strategy
- Driving the company’s overall SEO/SEM strategy and product management initiatives
- Driving and optimizing the email marketing activities
- Managing the whole content strategy and ensuring its sustainable performance
- Analyzing and measuring the reports, interpreting the data and assess the performance of all campaigns
- Testing and optimizing all campaigns, digital marketing efforts and ads in a continuous manner to ensure that maximum output is reached
Requirements:
- At least 7-8 years of solid proven experience especially in growth marketing(digital marketing agency experience is a plus.)
- HubSpot or a relevant CRM knowledge is a must
- An in-depth knowledge and expertise in lead generation, growth strategies, marketing campaigns management, SEO, SEM, paid search, social media and product management
- Start-up experience is highly preferred
- Analytical minded, result oriented, creative, self-motivated, proactive and problem solver
- Highly capable of both leading and working together in cross functional teams in a dynamic, remote and fast-paced work atmosphere
- Positive, energetic and harmonious personality
- Open for moving to Amsterdam after the first year