Sr. Specialist, Integrated Marketing - Real Estate İş İlanı
İşveren Hakkında
QUALIFICATIONS AND JOB DESCRIPTION
Key Accountabilities
- Explore and develop new sales opportunities in direct coordination with the sales team including new concepts, product positioning and promotion of new launches or existing inventory
- Manage and implement brand activity in line with guidelines for all brand communications and ensuring consistency and effective brand awareness
- Liaison with suppliers, digital, event, advertising agencies and PR companies to ensure marketing activities are executed on time, according to brand guidelines and reach the right target audience with measured KPI’s Drive the holistic digital landscape (Display/Video, Mobile, Search, Social, etc) and experience in identifying and evolving new paid opportunities Lead external analysis of strategy
- Coordinate customer participation in planned marketing programmes and ensure the effectiveness of home owner marketing programmes in regard customer satisfaction achievement
- Develop marketing plan by establishing and maintaining understanding of sales performance/conversion productivity, ROI, reach, category analysis, real-estate trends, developments, competition and any other factors impacting overall performance
- Manage all social media interactions, monitoring sentiment and comments, including crisis management and complaint handling, customer’s assurance and resolution of issues offline. Enhance Emaar Turkey Website features and content updates.
- Execute brand activity to remain within guidelines for all brand communications to ensure consistency and level of quality and objectives are achieved
Qualifications
- Bachelor’s degree in relevant discipline
- Min 3 years experience in marketing
- Proficient in digital marketing, including but not limited to Facebook, Google Search Display, Remarketting, Programatic advertising, native advertising etc
- Should be exposed to events and activations and be able to interact with vendors
- Should have complete working knowledge of woking with advertising/creative agencies
- To top everything, willingness to learn and ambition to grow
- Proactive approach underpinned by well-developed organizational and time management skills
- High level of motivation, energy and drive to achieve results
- Advanced MS Office Skills and excellent analytical skills
- Excellent written, verbal communication skills & inter-personal skills both in Turkish and English
- Collaborative work ethic, open-minded, ability to "think out of the box"
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