QUALIFICATIONS AND JOB DESCRIPTION
Qualifications:
Bachelor’s degree in Engineering, Statistics, Economics and Administrative SciencesMaster's degree is a plusExcellent command of written and verbal English (second language will be an asset)Competent in MS Office (Excel, Word, Power Point) ProgramsAt least 7-8 years of experience in market research, strategic analysis, brand positioning and strategy evaluationKnowledge of market research techniques, methods and analysisCompetent in behavioral, attitudinal, demographic, ethnographic and statistical analysis techniques,Knowledge of database methodsResult-oriented and investigative spirit in transforming data into insightKnowledge of A/B testing application principles and methodsHave planning, coordination and supervision skillsResult oriented
Job Description:
Coordinating the Market Research and Strategic Analysis team on the realization of market research,Leading the reporting as well as controlling the data, analysis and interpretations produced by the Market Research and Strategic Analysis team.Following the competition and to identify the areas open to improvement and the points of opportunity and threat on behalf of the brand.Leveraging research data to generate consumer insightsFollowing new research methods, to ensure that they are introduced within the institutionLeading the monitoring and sharing of marketing, retail and consumer trends.Ensuring that the team receives training on professional competence and individual and technical equipment.Organizing the process of regularly measuring the retail performance of Vestel stores and establishing the technical infrastructure that will enable instant intervention when necessary.Coordinating with research companies
Eligible candidates will be invited to following processes: Tests (General Aptitude, English, Personality Inventory) and interviews (HR interview, technical interviews with line managers and Top Management evaluations)
