Country Marketing Manager İş İlanı

İşveren Hakkında
 İş İlanları

QUALIFICATIONS AND JOB DESCRIPTION

QUALIFICATIONS

· University or Master degree in Marketing, Industrial Engineering, Management Engineering.

· Min. 6 years of work experience in Marketing

· Advance in English (speaking/writing)

· Excellent command of MS-Office tools

· Strong communicator

· Strong analytical and conceptual skills with team management experience

· Multi-tasking and flexibility

· Result oriented; makes things happen; drive

· Residing in Istanbul

Job Summary


The Country Marketing Manager plays a key role in volume, revenue, and profit growth, per country business plan by identifying new market opportunities existing in the external market or created by internal activities. He/She supports the sales process by developing growth strategies and action plans that address the needs of target customer segments. The Country Marketing Manager ensures that appropriate revenue management initiatives and pricing processes are applied. He/She works closely with other country staff to ensure that strong collaboration exists between their respective teams, growth and improvement opportunities are clearly identified, and strategies for opportunity are developed. This position works closely with other country staff to ensure that action plans are established for successful execution of initiatives.

Job Duties

Manages In-Country Revenue Management Small Package

  • Manages detailed analysis and development of local Revenue Management initiatives to accelerate profitable growth and thereby strengthen UPS’ overall market position in small package.
  • Structures and enhances revenue management process and procedures to accelerate profitable growth for UPS small package.
  • Optimizes contract administration for the non-strategic accounts to ensure profitable growth for country.
  • Develops, reviews and implements procedures to continuously improve timely and accurate pricing.
  • Manages the pricing process within the enterprise guidelines and to support local growth expectations.

Manages In-Country Planning & Opportunity

  • Identifies and prioritizes proper segmentation of addressable markets through relevant segmentation criteria and customer behaviors to increases proactive lead quality and quantity.
  • Defines market leadership and value proposition based on addressable markets and sizes markets by product, competitor, and industry trends to ensure profitable growth.
  • Creates long term planning in terms of volume & revenue to ensure business objectives are met.
  • Develops one-year business plan and completes on-going analysis of performance to plan and long year.
  • Provides guidance on where country needs to improve performance to increase revenue growth and maximize profitability.
  • Develops and maintains the local CPC report to communicate results.
  • Identifies opportunity for service enhancements to connect to District and Region RSC process.
  • Obtains, consolidates, records and analyzes market, competitor and country information compiled in country fact book to assist in planning.

Executes Communications - Promotional and External

  • Manages the effectiveness and return on investment of the local PR agency network to ensure the correct cooperation between local and coordination agencies.
  • Manages public relations activities and promotes UPS product/lane/industry targets Small Package to support business plans.
  • Manages local internet page, provides translations for UPS.Com, assists in UAT for new functionality, provide feedback to region and corporate to ensure local advertising and signage complies with brand usage guidelines.
  • Takes care of internal communications in form of intranet page and internal newsletter to provide an accessible and useful information repository for internal clients.
  • Identifies and executes Direct Marketing communication program to support achievement of business plan goals.

Manages and Develops Others

  • Manages resources and people processes (e.g., Performance Management, Career Development, Training, Staffing, etc.) to ensure the day to day administration of processes and formal procedures.
  • Identifies individual and team skill gaps and developmental opportunities (e.g., training, special assignments, conferences, projects, etc.) to facilitate individual and team development.
  • Ensures that direct and indirect reports have documented career goals and detailed plans for achieving these goals to develop them personally and professionally.
  • Conducts frequent performance evaluations in a consistent, fair, and objective manner to facilitate open communication and encourage continuous performance improvement.
  • Holds others accountable to established performance levels to achieve individual and group goals.
  • Resolves individual and group performance issues in accordance with UPS’s policies and procedures in a timely manner to motivate and foster teamwork.
  • Coaches others and provides on-going feedback and support to improve performance.