Marketing Com. Manager–Ikea Turkey Service Office İş İlanı
İşveren Hakkında
QUALIFICATIONS AND JOB DESCRIPTION
As IKEA Turkey, we are a diverse group of down-to-earth and straightforward people who have a passion for home furnishing. We share an inspiring vision: “to create a better everyday life for the many people.” We enjoy working together, and we learn a lot from each other.
Our culture is based on togetherness and enthusiasm, daring to be different, humbleness and simplicity by all means. And we are looking out for people who share our values by heart.
• Working with the marketing and the commercial teams, developing strategies and making plans to increase the market share and awareness of the IKEA brand in the Turkish Market.
• Designing, implementing and facilitating the annual marketing plan, communication strategies and action plans.
• Determining and monitoring marketing communication team goals.
• Managing the marketing communication budget on an annual basis.
• Managing agency (PR, advertising, social media and media purchasing agencies) relations, defining third party strategy and brand collaborations, being responsible for related operations.
• Developing creative briefs and guides to lead creative and production teams in line with business objectives.
• Planning and managing the communication of the brand in conventional and digital media. Managing overall digital marketing operations (including digital marketing and social media management).
• Supporting marketing and communication strategies to increase Customer Loyalty.
• Supporting the e-commerce team in determining, projecting and executing digital marketing strategies.
• Planning, implementing and overseeing all marketing and advertising campaigns. Designing and coordinating campaigns, PR and other marketing efforts across channels (digital, press etc.).
• Monitoring brand performance; analyzing and interpreting competition data, trends and recommending action plans.
• Marketing Communication Manager reports to Marketing Communication Director.
Qualifications
• At least 8 years of Marketing Department experience
• At least 3 years of managerial experience
• University degree
• Fluency in English
• Advanced computer skills including MS Office applications with in-depth knowledge of MS Excel
• A great team player with good communication skills
• Able to lead a team with strong problem solving, planning and organizational skills
