Global Marketing Director İş İlanı
İşveren Hakkında
- Farmasi Kozmetik
- İstanbul(Asya)(Çekmeköy)
- Kozmetik
GENEL NİTELİKLER
Are you ready to join the Record-Setter Direct Selling “Cosmetics and Wellness Company” that is Ranked 30th in the World?
If so, then there is an exciting opportunity for you to lead our Global Marketing operations. We are operating in 29 countries and are exporting into more than 100 countries. including the USA, Mexico, Canada, Romania, Germany, Poland.
The Global Marketing Director will be responsible for development and execution of branding strategies and marketing initiatives promoting both short-term and long-term growth while ensuring brand consistency.
The position has complete Marketing function scope including but not limited to advertising, media, brand management, public relations, customer relationship management, as well as related financial and operational functions.
The ideal candidate is a self-starter and an innovator who thrives in an entrepreneurial environment; someone who enjoys collaborating and gets satisfaction from seeing how their contributions make an impact. This is a hands-on position working closely with the CEO.
Skills & Experience
· Bachelor's degree from a related field (preferably marketing, engineering,
business, economics etc.),
· Preferably master's degree in marketing,
· At least 15 years of experience in marketing and product / brand management in the FMCG sector; having a market insight in beauty industry is a plus,
· Preferably familiar with the product label-design ideas,
· Closely following current sector and market trends and living in digital world,
· Excellent verbal and written skills in English. Additional languages such as: Spanish, German would be a plus,
· Exceptional creative thinking and problem solving skills,
· Goal oriented, able to implement strategic vision and deliver real results,
· An inspiring leader, excellent communicator and a team player to collaborate with other key department heads,
· Ability to think strategically, analytically and adjust quickly to changes and opportunities,
· Driven by heart as much as metrics,
· Friendly and easy to get along with,
· Passionate about making a difference in our customers' lives and growing our brand.
Job Description
· Develop, manage and drive all aspects of marketing strategies to maximize the brand identity and reach more customers with impactful messaging,
· Prepare annual marketing plan and budget in accordance with marketing strategies and objectives,
· Develop and execute qualitative and quantitative market research. Track trends, analyze market research & studies, make recommendations for the business,
· Increase brand awareness by conducting marketing, advertising and brand management studies,
· Take an active role in new product launch activities,
· Manage and improve the Customer Relationship Management (CRM) function,
· Conduct customer segmentation analysis with correlating program design and implementation,
· Manage, develop, coach and train staff,
· Lead the team to manage and collaborate with local advertising, digital/programmatic and media agencies to develop innovative digital media campaigns,
· Collaborate with sales teams to lead strategy for branding events,
· Realize joint projects in the field of innovation and product trends with the R&D department,
· Manage consumer research and develop effective strategies.
