Digital Marketing Manager İş İlanları

QUALIFICATIONS AND JOB DESCRIPTION

Trio Mobil is one of the regional pioneers in Internet Of Things technology. Trio Mobil’s new generation IoT solutions target manufacturing and retail industries with a one one stop shop approach. AI driven Industrial IoT platform helps customers to connect and orchestrate thousands of smart sensors with real time analytics.

As of 2021, Trio Mobil is one of the biggest players in the industry with a professional team of 150 people, more than 25,000 corporate customers, and more than 300,000 devices sold. In 2020 Trio Mobil opened its London office and additional representative offices in DACH Region, Italy, Sweden, Romania and Bulgaria in order to launch already proven solutions to Europe. We are committed to make Trio Mobil to be #1 in the Industrial IoT space globally. Join us as if you share our vision and want to be a part of this journey.

Responsibilities

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

BS/MS degree in marketing or a related field
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Experience in setting up and optimizing Google Adwords campaigns
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement

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