Digital Performance Marketing Manager İş İlanı
İşveren Hakkında
- İstanbul(Avr.)(Şişli)
- Bankacılık
GENEL NİTELİKLER
If you are in for an experience without limits at Aktif Bank, this position is what you are looking for.
Perhaps, you are the teammate who will join us as “Digital Performance Marketing Manager" so we accomplish great things together.
WHY SHOULD YOU APPLY?
- Bachelor’s degree or Master’s degree in Business Administration, Economics or Engineering
- 7-8 years experience year digital performance marketing experience,
- Strong understanding of digital analytics
- Strong analytical mindset, ability to think creatively with an ‘outside the box’ approach
- Experienced on search marketing and data analysis
- Ability to use performance marketing and online reporting tools
- Strong interpersonal and communicaton skills
- Strong problem solving capability
- Growth Hacking mindset
- Ability to think innovative and creatively, keep up with new trends and technologies
- Proficiency with Excel, Word and PowerPoint
- Ability to manage time effectively and foster a multidisciplinary approach
- Ability to create own agenda and effectively manage third party stakeholders and business partners
THIS IS YOUR ONE DAY AT WORK. HOW DOES IT SOUND?
- Manage and optimize continuously SEM, SEO, social media, display and affiliate network performance as a whole
- Analyze & interpret data and reports to identify trends, issues and opportunities to gain insight about how to improve sales and overall performance
- Keep follow and recommend new media/channel/technology usage, try and learn from each
- Follow up and optimize digital analytics continuously and take necessary actions on development areas to reach preset objectives
- Continuously optimize digital funnels and put into practice onsite and offsite improvements
- Understand relevant technology trends in web analytics and identify opportunities to enhance our analytic capabilities
- Recommend and analyze A/B testing
- Develope strong cross-functional relationships with IT/information management and all 3rd party vendors
- Manage SEO performance with an understanding of search strategies and best practices to increase organic traffic and digital sales; working closely with IT
- Continuously recommend and test new acquisition channels and technologies, try and learn from each
- Carry out the strategic planning and implementation of campaign management processes
- Quantitatively forecast & assess the impact of all marketing activities
In short, exciting and joyful days are ahead. We are waiting for your application.
