QUALIFICATIONS AND JOB DESCRIPTION
Client Details
A solution partner of corporate companies with E-Commerce, ERP, CRM and digital marketing services.
Description
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Profile
- At least 5 years of experience in E-Commerce and Digital marketing (E-Commerce experience is important)
- Experienced in team management, command of commercial processes.
- Having a good command of Search Engine and Social Media advertising and campaign models, following the innovations closely,
- Using Google Search Console, Tag Manager, Data Studio, SemRush, Ahrefs ..etc tools actively,
- Knowledge of keyword, industry and competitor analysis applications,
- Knowledge of SEO processes,
- Preferably with Google Ads certificates,
- Following and applying the innovations in the sector closely,
- Graduated from 4-year Marketing or similar departments of universities.
- Living on the Anatolian side of Istanbul.
- Preferably fluent in English