QUALIFICATIONS AND JOB DESCRIPTION
We are looking for a Marketing Communication Senior Specialist with below qualifications;
- Bachelor/Master degree from related fields,
- Miminum 5 years of professional experience in marketing and advertising including proven track record in managing a brand, setting up and executing marketing plans,
- Expert in integrated marketing concepts, branding and message development,
- Strong project management ability to co-ordinate multiple projects simultaneously and quickly shift from strategic to operational-level,
- A vision across all channels needed to communicate the brand,
- Merchandising expertise and online marketing expertise across various traffic channels are plus,
- Fluent in English (both writing & speaking)
- Extensive knowledge of Campaign Management, Real Time Decision/Next Best Action as well as a team-working spirit, creativity and good interpersonal skills,
- Ability to develop and apply creative and ingenious solutions to complex issues,
- Superior, negotiation and presentation skills,
- Customer oriented,
- Support open communication and feedback culture,
- Open to change and innovation.
İŞ TANIMI
- Responsible for executing and developing marketing campaigns,
- Manage the execution of all marketing campaigns to ensure successful cases (quality, effectiveness, time and budget) including elements of production design and production of creative works,
- Create compelling communication strategy to drive brand awareness and service comprehension,
- Design campaigns that are aligned to the regional and global brand strategy across all marketing and consumer communications,
- Drive user insights: Deliver input on surveys/ researches needed and support their execution,
- Expert in integrated marketing concepts, branding and message development,
- Manage our relationships with 3rd party agencies,
- Build strong partnerships with cross-functional teams that include digital marketing, media planning, PR and with external partners,
- Support Media Planning.