QUALIFICATIONS AND JOB DESCRIPTION
Insider is a B2B SaaS company with a unique approach to multichannel experience orchestration. Recently, Insider announced its $32 Million Series C funding round by Sequoia. Insider was named the #1 leader on G2’s Mobile Marketing Software and Personalization Grids, with a 4,6/5 rating based 100% on user reviews, 19 quarters in a row. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US.
Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 800 global businesses, including UNIQLO, Singapore Airlines, Virgin, Toyota, New Balance, IKEA, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, BBVA, Dominos, Avon, and CNN.
First things first: What is this role about?
We are Insider, the world’s first Integrated Growth Management Platform that is loved by marketers crafting experiences for the world’s most renowned enterprise brands. We help enterprise brands connect customer data across channels, predict future behavior with AI and individualize experiences. We are expanding our Marketing nation across 25 countries and currently, we are looking for a new team member as a Marketing Manager. If you are an inspiring leader, thrive on challenges, can’t hide your energy, have a hearty appetite for growth and if you are up for the challenge of your lifetime, we are looking for you. Read on if you want to discover how it feels to become one of us. You’re probably expecting an eye-catching, mesmerizing job description that will sweep you off your feet, flavored with the coolest startup jargon. After all, we’re a Sequoia and Riverwood-backed company, with an awarded woman CEO and a team across the globe that takes the word “diversity” very seriously. But that’s exactly why we think that nothing says more than the real experience. We’re underdogs who believe in the power of actions more than anything else. So we asked our VPs of Marketing, Regional Marketing Managers, Country Managers, and Sales Teams to tell us what they would expect from our Marketing Manager, and this is what they told us.
What you will do day in and day out
Branding & Retention
- Monitor Insider’s media coverage frequently
- Conduct extensive research and competitive analyses
- Create, optimize, and evolve retention marketing strategies to keep clients
- Attend brainstorming sessions, create marketing campaign briefs for reputation management
- Generate ideas to gain more media coverage
Content Creation & Management
- Manage the day-to-day handling of Insider's Turkish social media accounts such as LinkedIn, Twitter, Facebook and YouTube
- Develop creative social media strategies and adapt content to suit different channels
- Build and manage email campaigns, send monthly Turkish newsletters
- Analyze email campaign performance and suggest improvements, do A/B testing
- Write and produce presentations and press releases
Event Management
- Foster good community relations through organizing and attending promotional events such as roundtables, webinars, physical/hybrid events
- Come up with suggestions to enhance the events’ success
- Prepare event budgets, analyze event’s success and prepare reports
What we expect from you
- You have a BSc degree in Business, Marketing, or relevant field
- You have 3+ years of experience in the field of marketing
- You can work effectively in an agile, fast-growing, and challenging environment
- You have strong organizational skills and the ability to prioritize tasks
- You have a good command of both written and spoken English
- You are obsessed with details and has a strong eye for detail
- You know your way around Google Drive Applications and WordPress or other Content Management Software
- You are a confident, self-motivated person with a flexible and proactive approach
- You have hands-on experience working in a results-oriented team environment
- You are able to demonstrate flexibility and adaptability to changing task priorities and workload
- You have the ability to manage ambiguity while fostering an example of professionalism and leadership
- You have an energetic positive attitude, a strong sense of humor, and a hearty appetite for growth
- You are a great team player
- Hold on! Life’s a two-way road! Here’s what you’ll enjoy while spending time with us (perks, anyone?)
- Mens sana in corpore sano! You’ll enjoy delicious and healthy lunches, dinners, and afternoon snacks. Plus coffee and tea handy!
- We offer many hard and soft skills training to help you improve and challenge yourself thanks to our Learning & Development team.
- You’ll have access to Udemy’s business plan, where you can choose over 10,000 courses to satisfy your hunger for knowledge.
- You’ll have space to share your skills and even deliver training and workshops if you wish. Sharing is caring!
- We’ll provide you with a paid Spotify account subscription, so you can cozy up in your headsets cocoon whenever you want.
- You’ll have a chance to work in an international, diverse, and inclusive environment
- You’ll be part of an industry that’s shaping the future of customer experiences. Still not sure? Just ask Google.
- You’ll be part of one of the most caring communities out there.
Is this position made for you?
So let’s talk! We’re curious bugs and can’t wait to get to know you.
We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.
