Marketing Technology & Operations Manager İş İlanı

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QUALIFICATIONS AND JOB DESCRIPTION

QUALIFICATIONS AND JOB DESCRIPTION

We are Insider, the world’s first Integrated Growth Management Platform that is loved by marketers crafting experiences for the world’s most renowned enterprise brands. We help enterprise brands connect customer data across channels, predict future behavior with AI and individualize experiences. We are expanding our Marketing nation across 25 countries and currently, we are looking for a new team member as a Marketing Technology and Operations Manager. If you are a self-starter who has a passion for data, technology, and analytics and if you are up for the challenge of your lifetime, we are looking for you. Come and join our dynamic Marketing team to create your own playground and take our digital and marketing operations department to the next level. Read on if you want to discover how it feels to become one of us. You’re probably expecting an eye-catching, mesmerizing job description that will sweep you off your feet, flavored with the coolest startup jargon. After all, we’re a Sequoia and Riverwood-backed company, with an awarded woman CEO and a team across the globe that takes the word “diversity” very seriously. But that’s exactly why we think that nothing says more than the real experience. We’re underdogs who believe in the power of actions more than anything else. So we asked our VPs of Marketing, Regional Marketing Managers, Country Managers, and Sales Teams to tell us what they would expect from our Marketing Technology and Operations Manager, and this is what they told us.


First things first: What is this role about?

Marketing Technology

  • Manage the marketing tools roadmap, outlining our long-term vision for our evolving tech stack and processes
  • Take full ownership of Hubspot and its integration to related systems including our Zoho CRM, Outreach Automation Tools, Gainsight, and Customer Success Software.
  • Build, own and maintain our Marketing dashboards, databases, processes & workflows.


Marketing Operations

  • Ensure that marketing automation processes are optimized and used appropriately by the global marketing team
  • Identify and evaluate opportunities to drive funnel conversion
  • Create training and tutorials for the global marketing team to create operational excellence across all territories


Sales & Marketing Cooperation

  • Work closely with Sales Operations teams to deploy lead flow management processes and optimize lead volume and conversion rates.
  • Build and refine our marketing & sales infrastructure to help us increase the effectiveness in all areas reducing our CAC, globally.


Data Analysis and Performance Monitoring

  • Liaise with key stakeholders to build an efficient and automated reporting system/dashboards, allowing us to track marketing influenced and sourced revenue automatically and accurately
  • Define key business metrics to follow in order to provide business insights and accurately track growth


What we expect from you

Our ideal Marketing Technology and Operations king/queen is genuinely curious about new technologies and marketing trends and has a strong background in digital or marketing & sales operations in the B2B SaaS world. We are looking for someone who’s willing to build a state-of-the-art Marketing & Sales Operations function. As the Marketing Technology and Operations Manager, you will support Insider’s efforts to transform the customer experience delivery space with game-changing technologies and products.


  • 3+ years of experience working in marketing operations at a B2B SaaS company
  • In-depth knowledge of CRM and marketing automation systems
  • Previous experience in onboarding new marketing technologies and systems for a company and integrating systems
  • Strong project management skills. Self-motivated and extremely resourceful in driving projects forward
  • The ability and flexibility to work in a fast-paced startup environment, managing requests requiring a quick turnaround
  • Super energetic positive attitude, a strong sense of humor, and a hearty appetite for growth
  • Genuine curiosity around emerging technologies and marketing trends
  • Passion to bring our company’s tech stack and operations to drive our business forward


Hold on! Life’s a two-way road! Here’s what you’ll enjoy while spending time with us (perks, anyone?)

  • Mens sana in corpore sano! You’ll enjoy delicious and healthy lunches, dinners, and afternoon snacks. Plus coffee and tea handy!
  • We offer many hard and soft skills training to help you improve and challenge yourself thanks to our Learning & Development team.
  • You’ll have access to Udemy’s business plan, where you can choose over 10,000 courses to satisfy your hunger for knowledge.
  • You’ll have space to share your skills and even deliver training and workshops if you wish. Sharing is caring!
  • We’ll provide you with a paid Spotify account subscription, so you can cozy up in your headsets cocoon whenever you want.
  • You’ll have a chance to work in an international, diverse, and inclusive environment
  • You’ll be part of an industry that’s shaping the future of customer experiences. Still not sure? Just ask Google.
  • You’ll be part of one of the most caring communities out there.


Is this position made for you?

So let’s talk! We’re curious bugs and can’t wait to get to know you.


We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.