Marketing Executive İş İlanı
İşveren Hakkında
QUALIFICATIONS AND JOB DESCRIPTION
MARKETING EXECUTIVE
Brother International Corporation, Turkey Branch is looking for " Marketing Executive " who will be responsible for the coordination, execution and successful delivery of traditional & digital marketing projects specially supporting the regional website activities.
JOB DESCRIPTION
- Build and drive growth on corporate websites and over see the whole website deployments process.
- Collaborate with Regional marketing team on website design, development, production and conversion rate optimization functions.
- Supervise creation and delivery of new digital content and tools for CMS platform (in line with SEO UX best practice).
- Manage external vendors and source sponsors/partners in relation to advertising, promotions, digital development & events.
- Organizing press meetings, dealer meetings by preparation and execution of event feed in collaboration with agencies.
- Ensures that process and quality control requirements are met and final product is delivered on time and meets the delivery expectations set for the project.
- Gather and analyze marketing intelligence on industry trends and competitors’ products on a regular basis.
- Managinging internal processes to support marketing operations.
- Assist and help in Google Analytics campaign measurement.
- Communicate and document project status on a regular basis; escalate issues accordingly via the appropriate channels.
- Recap and create debrief for every completed project; facilitate discussions on feedback gained; document properly and share.
REQUIREMENTS
- A Bachelor degree in IT, marketing or related field
- Minimum 2 years of hands-on experience with CMS (mainly Sitecore), including design, deployment and maintenance
- Good understanding of UX, web design, analytics testing, information architecture and metadata within a website channel
- Digital marketing knowledge qualification preferred
- Consumer and industrial background / knowledge will bean advantage
- Good experience with Google Analytics, SEO, lead management
- Knowledge of digital metrics
- Some familiarity with HTML ideal
- Excellent communication, copy writing, project management, and analytical skills
- Action oriented. Ability to work well underpressure of deadlines
- No military obligation for male candidates
- Proficiency in English & Turkish
- Flexible to travel
- Residence in Istanbul / Preferably Asia side
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