Digital Marketing Specialist İş İlanı
İşveren Hakkında
QUALIFICATIONS AND JOB DESCRIPTION
Gi Group is one of the world’s leading companies providing services for the development of the labour market. The group is active in the fields of temporary and permanent staffing, advanced outsourcing, search and selection, training, outplacement, HR consulting, as well as in a variety of complementary activities.
We are looking for “Digital Marketing Specialist” who will take part in the growing Gi Group team.
Qualifications:
- Bachelors or Master’s degree from a reputable university preferably in marketing, media & advertising, communication and other related majors,
- Min 3 years of business experience in the digital marketing ecosystem,
- Good written and verbal communication skills in Turkish and English,
- Experienced in Wordpress or any other website management tools, Google Analytics, Google Adwords, Social Media platforms,
- Experienced in SEO and SEM campaign management,
- Experienced in social media accounts, website or agency management,
- Previous experience of using design tools: eg. Adobe, Canva is a plus,
- Confident in creating, executing, analysing Google Ads & Facebook campaigns,
- Good skills on content management, digital advertisement and related data analysis,
- Proactive thinker with decision making ability,
- Takes ownership of given responsibilities and delivers,
- Highly motivated, continuous learner with ability to work collaboratively as a team as well as across functions.
Job Description:
- Supporting Marketing Manager for execution of marketing strategy and marketing plan for the brands Gi Group, Wyser, Grafton and Tack TMI in Turkey,
- Supporting Marketing Manager in projects and all related marketing activities,
- Leading the brief process, briefing and managing external digital agencies,
- Google SEM, SEO, Facebook, LinkedIn platforms digital campaign management, execution and reporting,
- Supporting content marketing management and generating new ideas,
- Supporting the production of all assets for promotional materials with agencies,
- Work with social media agencies as being responsible of social media channels of the brands,
- Responsible of execution of the content plans (social media, website, blog, email etc.) in line with the brand strategy,
- Write, edit and proofread copy for promotional and communication materials,
- Update contents of the websites of the brands based on SEO,
- Creating monthly performance reports for social media, website and any other activities,
- Identifying target profiles, personas and implementing digital campaigns based on strategy and given goals.
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