Digital Marketing Specialist İş İlanı

QUALIFICATIONS AND JOB DESCRIPTION

Qualifications:

• Bachelor’s degree from engineering/mathematics-statistics or economic/administrative departments,
• 2 years of hands on experience in Google Ads, Facebook Business Manager, Criteo, RTB House advertising technology panels
• Experienced in Google analytics is a plus,
• Ability to create and manage digital marketing campaigns and regularly optimize campaigns,
• Interested in Influencer marketing,
• Excellent command of English,
• Good command of MS Office programs,
• Planning and organizational skills, good with numbers, suitable for a dynamic working structure,
• Strong communication skills, team player and result oriented,
• Up to date on the latest trends and technologies in digital marketing.

Job Description:

• Managing all digital campaigns and projects,
• Management of the digital marketing budget on the basis of campaigns and platforms,
• Management of Search Engine Marketing advertising (Google Search, Google Shopping, Yandex),
• Management of Display Marketing (GDN, Programmatic, Display Networks),
• Management of video advertising (YouTube, GoodRoll),
• Management of all social media advertising (Facebook, Instagram, Twitter) according to determined metrics,
• Management of advertisements on Price Comparison sites (Cimri, Akakçe, Epey etc.),
• Management of remarketing campaigns,
• Management of advertisements on online radio and music platforms,
• Planning, implementation and reporting of affiliate marketing campaigns,
• Management of map and location-based marketing channels,
• Coordination of project-based advertising and influencer projects.

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